If you own an e-commerce store that sells clothing or jewelry here is an incredible business idea that will set you apart in your industry-
Instead of using “normal” categories in your store group items by Kibbe or Kitchener style.
Full strategy:
Create a Kibbe or Kitchener-style test that visitors can take for free. Give them the option to save their results on your website
Benefit: Email List growth, value offer
Once the visitor has their style test immediately make suggestions of items from your store that are perfect for that style
Benefit: potential sale immediately
Create an email sequence for each style option that has taken the test. In each email offer more insight into that style, celebrity examples and items from your store that will look good on them
Benefit: conversion to customer
Social media:
Share the test
Encourage customers to share what they bought etc and provide a discount
Rinse and repeat.
I’m a Luxury Buyer and this would be SUCH a boon to so many women.
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